This Milk Shake Direct Color Ammonia Free Hair Color Conditioner offers a vibrant Fuchsia tone while nourishing your hair. It is designed to deposit intense color pigment without the use of harsh ammonia, making it a gentler option for depositing or refreshing permanent hair color. Utilize this conditioner between color services to maintain vibrancy, boost shine, or introduce a temporary pop of fashion color to your existing shade. Its conditioning formula leaves hair feeling soft and manageable.