This is an intense treatment designed to significantly boost moisture levels in dry or damaged hair. Formulated with Joico's proprietary Keratin Peptide Complex, it penetrates deep into the hair fiber to restore strength, elasticity, and shine. Ideal for weekly restoration, this intensive hydration process helps repair structural damage caused by chemical services, environmental stressors, or heat styling. Regular use ensures hair remains soft, manageable, and protected against future breakage.